Using Digital Intelligence for Leads Generation & Conversation to Drive Sales & Growth

24 May 2018 - 3 minutes read

DATE: Thursday 4th October 2018
TIME: 9:00am-3:30pm
VENUE: Norths, 12 Abbott St Cammeray


With industry, market and digital changes in recent years, the need to establish market intelligence and tools for lead generation and sales, has become business critical. Without a tangible digital strategy it’s harder to be found. If your potential customers can’t find you online, you have no potential opportunities to convert into tangible business and results.

This seminar will give you some easy to apply principles to help your digital footprint and lead conversion opportunities within your business. It will also assist you as a leader to answer the question: “How do I create a business with a sales and growth mindset?”

If you want to increase sales and drive growth through leads generation and conversation, then this is the seminar for you.

Course Objectives

The seminar will cover the following:

  • 5 Key Pillars of Digital Presence and Lead Generation, including tools and ideas to utilise them effectively
  • Correlation between your digital footprint, lead generation and sales conversion
  • Sales capabilities maximising lead generation opportunities
  • Strategies to ‘Be Found’ on digital
  • Essentials to ‘Be Chosen’ more often
  • Ideas to make ‘Be Contacted’ easier and less friction
  • Ideas on how to improve ‘Conversions’
  • Identify how to ‘Track & Measure’ digital results
  • Making the most of Google NFP tools and resources

Additionally, the seminar will highlight core sales pillars within your organisation to ensure sales capabilities are maximised, and leads are converted to sales.

Target Audience: Pro-active leaders who are embracing business tools to fast forward their growth and step up in light of industry changes.

Presenter: Mark Carter is a Learning and Development professional with over 20-years experience in more than 40 countries. He is accredited in a variety of behavioral sciences, sales methods and leadership capabilities and is an author, director and presenter. He is also the creator of on an online LMS academy with content covering personal development, leadership development and professional development.

Cost: 20% discount if book by 6 September 2018. Please enter CHSP under Gift/Promotion Code to obtain the discount. All prices include GST.
$95: CHSP service workers, $135: non-CHSP service workers, $95: non-CHSP volunteers, $25: CHSP volunteers

Group Discount: In addition to the 20% Early Bird offer, you can receive an additional 5% discount for 2 bookings or 10% discount for 3+ bookings. To organise, contact Shirley: or 1300 134 332

Enquiries: Contact Rosanna: or Shirley: or T 1300 134 332

REGISTRATION: Click here to register.